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“CRAZY IS BELIEVING YOU CAN LEARN

FROM 100 CRAZY BUSINESS MAVERICKS,

THEN CREATE A MOVEMENT/BUSINESS

THAT HELPS TO SOLVE THE WORLD’S

WICKED PROBLEMS.”

BILLIE CARN

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“Crazy is

not trying.”

MEIK WIKING

Happiness Research Institute

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“CRAZY IS what the rest of

the world would be if they

weren’t so afraid of what

other people think.”

CINDY GALLOP

Make Love Not Porn

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“Crazy is what they call it

when your bold plan fails.

Bold is what they call it when

your crazy plan succeeds.”

MICHAEL TIPPETT

Wantoo

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“Crazy is doing totally

irrational things just to see

what interesting and different

results ensue.”

MARTY COOPER

Dyna LLC

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“Crazy is one who can

see what others can’t.”

JARI KUOSMA

Birdman

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“Crazy is Thinking you will

achieve things without an

element of risk!”

VANESSA VALLELY

We Are The City

THINK DIFFERENT. THINK MAVERICK.

Email Billie:

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Mavericks are a bit crazy!!!

“We believe in the crazy ones. The misfits. The rebels. The troublemakers. The mavericks. The round pegs in the square holes. The ones who see things differently. We know they’re not fond of rules. And have no respect for the status quo. The world quotes them, disagrees with them, glorifies and vilifies them. But the world does not ignore them. Because they change things. Yes, they push the human race forward. And even though some may see them as the crazy ones, we see and acknowledge their genius. Because the ones who are crazy enough to think they can change the world, are the ones who are.”

[Adapted from Steve Jobs].

Commencing in 2013, we asked the grounded theory research question:

HOW, WHAT AND WHY DO MAVERICKS OPERATE THEY WAY THEY DO IN BUSINESS?

Artists to chocolatiers, venture capitalists to DJ’s, technologists to philanthropist Mavericks who laugh in the face of the status quo, HaHaHa!!!

Click on the Mavericks below to learn more about them + listen to their interview.

Mike Abel

Mike Abel

M&CSaatchiAbel

Patch Adams

The Gesundheit Institute

Ferran Adria

Ferran Adria

elBulli Foundation

Dave Allan

What If Innovation?

Andres Amador

Andres Amador Arts

Anonymous 1

Anonymous 2

Alexander Asseily

Jawbone, and State

Nik Badminton

Design Culture Mind

Rattan Bagga

New World Natural Foods

Chris Barez Brown

Chris Barez Brown

Upping Your Elvis

Louis Barnett

Louis Barnett Chocolates Ltd

Dirk Beveridge

UnleashWD

Mark Brand

Mark Brand Inc

Mark Busse

Industrial Brand

David Chan

Peter Drucker Society

Tom Chudleigh

Free Spirit Spheres

Marty Cooper

Inventor of hand held cell phone & Dyna LLC

Steve Curtis

Zag Group

Bruce Davis

Abundance Generation

Trevor Davis

IBM

Charles Day

Charles Day

The Lookinglass

Daniel de Gruijter

Incitement

Mike Dickson

Rainmaker Foundation

Kirsten Dickerson

Raven and Lily

Rana El Kaliouby

Affectiva

Igor Faletski

Igor Faletski

Mobify

Rick Falkvinge

Pirate Party

Lee Feldman

THNK School of Creative Leadership

Chris Forrest

Deloitte - Doblin

Mark Fowlestone

Multiply

Gregg Fraley

KILN

Matt Friesen

Wantering

Cindy Gallop

Make Love Not Porn & If We Ran The World

Jamie Garratt

Idea Rebel

Juan Pablo Gaviria

360 Digital

Tarry Giannakos

Tarry Giannakos

Revolver Coffee

Ivo Gormley

GoodGym

Amal Graafstra

Dangerous Things

Stephen Greene

RockCorps

Pamela Grossman

Getty Images

Chris Guillebeau

The Art of Non-Conformity

Logan Hall

Movebubble

Paul Helman

Soul Fire XP

Luke Hemment

Dirty Cheeks

Soren Holm

LEGO

Pablos Holman

Intellectual Ventures Laboratory

Dave Huer

Dave Huer

Hubble Project Group

Alex Ikohn

Alex Ikonn

Intelligent Change, Luxy Hair, Five Minute Journal and Productivity Planner

J Joly

Cinecoup

HALFTIME...

Rickie Josen

Rickie Josen

Rickie Writes

David Katz

David Katz

The Plastic Bank

Noam Kostucki

Redefine us

Jari Kuosma

Birdman

Debbie Landa

Dealmaker Media

Kayli Levitan

The Street Store

Richard Loat

Sport For Food

Greg Malpass

Greg Malpass

Traction on Demand

Boris Mann

Full Stack

Jill McRae

Jill McRae

Happy Water

Emma Morley

Trifle Creative

Arunachalam Muruganantham

Jayaashree Industries

Brendan Murray

Shell

Joseph Nakhla

Bazinga!

Judi Neal

Edgewalkers International

Phil Noelting

Qwalify Inc

Darius Norell

Spring Project

Shilen Patel

Independents United

Bruce Poon Tip

G Adventures

Rod Quin

Ombrae

Danae Ringelmann

Indiegogo

Darren Robson

DRAte and MOE Foundation

Kevin Royes

Kelvin Tools

Catherine Ryan Hyde

Author/ Pay It Forward

Brian Scudamore

1-800-GOT-JUNK & O2E

Shubendu Sharma

Afforestt

Raj Singh

Raj Singh

Tempo AI

Yanik Silver

Maverick 1000

Shed Simove

Shed Simove

Ideas Man

Jason Smith

Klue

Robin Smith

Host Universal, Sohost and Soho Dairy

Redg Snodgrass

Wearable World

Ian Solomon Kawall

May Project Gardens

Victoria Sopik

Kids & Company

Heather Sparks

Lookout Arts Center

Hugo Spowers

Riversimple

Robbie Stokes Jr

I Talk To Strangers Foundation

Pocket Sun

SoGal Ventures

Natalia Talkowska

Natalka Design

Jane Tewson

Comic Relief & Igniting Change

Paul Tinari

Paul Tinari

Joom3D

Michael Tippett

Hootsuite

Jonathan Trimble

Jonathan Trimble

18 Feet & Rising

Vanessa Vallely

We Are The city

Chad Wasilenkoff

Fortress Paper

Hermione Way

Vibease

Meik Wiking

Happiness Research Institute

Tim Wilson

Timmy 666

Marc Winn

The Dandelion Project

Next Maverick?