HOW WOULD YOU DEFINE A MAVERICK?
“An individual who despite, societal or even closer community norms, takes action, based on their understanding of context, need and maximising good, without getting caught up in tradition or conventional paradigms. A maverick is somebody who does the right thing, even if that might be an unpopular choice.”
Mark Busse is Co-Founder and Principal at Industrial Brand, a brand strategy and marketing communications design consultancy. Fellow and Public Relations Chair for the Society of Graphic Designers Canada. And Producer and Host of Creative Mornings, a monthly morning lecture series of creative types. Mark is also Co-Founder & Writer for Foodist, a collective of like-minded food worshippers. And Citizen Member of the City of Vancouver Engaged City Task Force that examines innovative best practices for civic engagement. Mark is also a Writer for Designedge Canada, the country’s leading media brand for the graphic design industry. And an Advisory Board Member of Vancouver is Awesome, an independent, community-minded media company dedicated to showcasing to residents all of the great things that keep them in Vancouver. Finally, Mark is an Ordained Dudeist Priest upholding the principles of Dudeism.
WHY MARK WAS INTERVIEWED
I had read about Mark and his role in Creative Morning and once I met him realised he saw things differently, and was brave enough to say what he thought. I had wanted to attend Creative Mornings whilst visiting Vancouver and reached out to him, told him I was moving here. He befriended me and became instrumental at the early stages of this project by personally introducing me to other mavericks he knew. Mark is fun, interesting, blunt, kind and wacky.